WHAT DOES A BRANDING COMPANY DO?

What does a branding company do? When I first started my business nearly 15 years ago. I knew very little about branding or identity design.

4 AFFORDABLE BRANDING PACKAGES – BRAND DESIGN

One thing that Reevl prides itself in is our dedication to providing affordable solutions to businesses of any size. Whether your budget is $500 or $5,000, we have affordable branding packages for you.

THE BRANDING OF DADDY D’S HONEY

SCOPE

Daddy D was the grandfather. Honey was the Grandmother. In memory of both, their Granddaughter wanted to start a natural honey business and call it Daddy D’s Honey. We were contracted to create a complete branding package from product design and packaging to website and marketing.

SHOULD YOU CHANGE YOUR LOGO DESIGN?

The first picture says it all. Logos, branding, time…. it all changes. Change is necessary in the business world, as a means to compete, improve and impact. So YES, under the right circumstances, it is ok and likely a good idea to change your logo.

TO BUILD A WEBSITE: WHAT A DESIGNER NEEDS

So you are finally ready to hire a designer to build a website… What’s do you need to provide them?

WEB HOSTING AND DOMAIN REGISTRATION, NOW AVAILABLE

After several years without, we have decided it was time to bring back our web hosting and domain registration plans. While we have always offered these services, for the last few years they were for clients only. We have now officially made these options available to the public.

CREATING A PROFESSIONAL RESUME

Creating a professional resume is something I have’t had to do in over 10 years. However I recently put in a bid on a project that required a professional resume. So I got to work.

THE BBQ BRANDING PROCESS

A sneak peak into one of our small branding jobs. Click below for a short preview of our design process with clients. This is just a drop in the bucket of what really goes on.

Hiring a Designer? There are Things You Should Know.

When Hiring a designer, whether you are seeking a new logo for your business, or a complete branding overhaul. There are indeed some things you should understand before pulling the trigger.

1. Not All Designers are the Same.

Why is Branding & Design So Expensive

Many businesses have run in to it at some point. You get to a point in your journey, where you need an edge, a way to stand out and above the rest, you want to be taken seriously, so you seek out branding and design experts, only to be hit with frustrating costs, that seem unrealistic. Why does design have to be so expensive? 

The Importance of Securing Your Website Connection

Today we are going to be talking about securing your website connection, and why it is important that you do so as soon as possible.

SSL/TLS Pushers Strike Back

In an earlier blog I spoke of my disapproval for the way Google will be flagging websites that are not on SSL/TLS connections. In summary, any website that uses “http” instead of “https” will be flagged and marked with a notice that states the websites

Google Chrome will start marking most websites insecure come July

UPDATE 7-1-18: After quite an uprising on my Twitter post. I have come to realize some of these statemnts are not 100% accurate. I will be marking this page up accordingly to reflect and correct those wrongs. My opinion that this push for HTTPS is misleading, still remains.

An Example of a Small Branding Project

There is a lot that can be covered when defining a brand, this is just a small part of what is usually addressed in a branding project.

We usually start off a brand project outlining the overall objective for the business. This example is a relatively simple project as they can get really complex when including things like website styling, brand style guides, brand language and so much more.

The Importance of a Branding Style Guide

Are you using a style guide to maintain consistency with your brand? Why not? Chances are if you do not follow the guidelines of a style guide for your business, your brand is suffering. A style guide sets the rules for how your brand is presented to consumers. If you are not following some sort of guidelines, your brand will lack consistency, and in turn, not perform at its full potential. Translation… You will miss out on potential income growth. One of the major keys to a successful business, is a successful brand. One of the major keys to a successful brand is consistency. A style guide is one of the most important tools you will receive from a branding package from Skilled Graphics.