A Simple Logo is a Memorable Logo
Something to always consider when it comes to logo design is complexity. While considering complexity, it’s important to understand that the logo is not meant to please you as a business owner. It’s not meant to represent your personal style or taste. Your logo is meant to represent your brand, in the eyes of your customers. More importantly, it’s meant to be a memorable element that resonates with them. A simple logo is a memorable logo, and that is what you need.