Does Your Brand Need CPR?


    Has your business slowed over the last few years? Have you done everything you can think of to reach your potential customers? Have you kept up with the ever changing trends in branding? These are questions every business needs to ask. If you are seeing a reduction or a plateau in your businesses revenue, maybe your business needs a little CPR.

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    How Much Does Branding Cost

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    Branding is an important part of a business. Done right it can create a memorable identity that will represent your business in the eyes of your customers. Done wrong and your business can end up bankrupt. For this reason branding is an element of your business that you must invest in if you want your business to succeed. It can be expensive.

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    Rebranding…Is It Important?

    The importance of rebranding really depends on the current state of your brand. According to, rebranding is “The association of a new brand, trademark, image, or appearance with a product or service.”. states that “Rebranding is a marketing strategy in which a new name, term, symbol, design, or combination thereof is created for an established brand with the intention of developing a new, differentiated identity in the minds of consumers, investors, competitors, and other stakeholders”

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    Turning Traditional Branding Into Superior Branding

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    Today’s topic is “branding“. Not just any “branding”, but “Superior Branding“. Let’s start off by defining the term “brand”. According to wikipedia… A brand is a name, term, design, symbol, or other feature that distinguishes an organization or product from its rivals in the eyes of the customer. Though this is true, I would go on to say that it is much more than that.A brand, is indeed the identity of a product, service, or business, but it is also the deciding factor that determines whether a potential customer will purchase from you, or move on to a better represented product, service, or business. Your brand, is what defines, who your business, product, or service, is. Are you professional? Are you playful? Are you colorful? Are you “Green”? Are you political? These are some of the things your branding can portray for you. Your branding is basically your liaison to the world.

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    How Much Bandwidth Or Disk Space Do I Need?

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    If you have your own website this question has probably crossed your mind at some time. If you do not have a website, but plan to in the future, this is a question that you will face. So, How much bandwidth or disk space do you need? Well it all depends. It depends on how much traffic you will be getting. It depends on how many files you will be hosting. It depends on the size of the files you will be hosting.Before you can figure out how much bandwidth and disk space you will require, it is a good start to fully understand exactly how band width and disk space works.

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    You Need To Trust Your Designer


    Time after time its happened. I have watched well-crafted and thought-out designs, evolve into disasters. Sometimes what a client wants is not always what’s best for them. The problem is, how do you tell them without insulting them. I usually voice my opinion, and if the client clearly wants none of it, I back off. But should I? My reputation is on the line. Should I push the ideals behind my design?

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    So You Want To Start Your Own Business

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    Starting your own business isn’t quite as complicated as you might think. First things first, you need to take care of the legal stuff. There are several websites out there designed to make this easy for you. Even with all of the great resources available online it is still recommended that you hire a lawyer to keep you within the laws of your state.
    Websites to help you with the legal stuff
    Legal Zoom
    US Small Business Administration

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    A Website. A Portal. An Opportunity

    What is a website? Is it just an online store? Is it just a place for you to vent your feelings? Is it a place to display your art? A website can be all of these things and more. A website gives you the opportunity, to say this is who I am, And this is what I do.

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